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What Conditions Are Needed For Children's Naughty Castle To Be Established in The Mall

Aug 19, 2021

1. Negotiation to resolve


Before investing in Children's Naughty Castle, investors should learn more about the general rental prices of shopping malls and supermarkets, and determine the psychological base price and possible higher investment limit prices. Correctly evaluate the status and influence of children's naughty castles in shopping malls and supermarkets, and estimate monthly sales.


2. On-site management positions


Fire protection requires the height of children's naughty castle. The children’s naughty castle can be operated from the first floor to the third floor, and there are fire hazards on the third floor and on the first floor. Therefore, to open a children's park in a mall, you need to communicate with the mall management office to see if there is a suitable location. It is not recommended to choose high floors (above the fourth floor) and negative floors. It is recommended to drive on the floor above the children's clothing. The flow of people will be relatively large (there are many children and parents). On the other hand, parents outside can hang out on this floor to increase the turnover of the mall. This can also be a powerful weapon for you to negotiate with the mall. The children’s naughty castle occupies a large area and needs a certain scale of shopping malls. Large scale means high investment costs. It is recommended to open in an unfinished shopping mall with children's games in the middle.


3. Specific communication details


Pay attention to the following matters when communicating with shopping malls: Before signing the contract, discuss the payment method of the decoration period, rent-free period, rent-free period, measured area, apportionment, property, utilities, heating, air conditioning, rent, contract period, rent increase, mortgage payment, income Field fees, facade advertising, internal advertising spaces, middle-aged celebrations, anniversary celebrations, event promotion methods, whether it can be sublet, whether it can be transferred, etc.


4. Franchise brand


If novice investors have no investment experience in children's naughty castles, they must choose a suitable franchise brand. There are many brands and equipment manufacturers that make children's naughty castles on the market. Good brand children's naughty castle can formulate corresponding activities and related affairs based on market forecasts and surveys, consumer psychology, local consumption levels, pricing and strategies, and marketing management knowledge. Secondly, have professional guidance and maintenance for the product itself, such as product characteristics, precautions, maintenance methods, etc., to prepare for different situations in the future use and operation.


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